Anyone aiming to move from expertise to becoming the preferred advisor, colleague, or leader should focus on trust. Trust determines, for example, whether a client calls you first, confides in you, or invites you to tender. You’re already trustworthy, so the art is in becoming the most trustworthy.
Trust is universal, and the methods and tools are about raising awareness, with some approaches working immediately for you. In a cultural context, it’s ideal to identify your trust deficits and contexts that collectively build trust across roles and interactions.
The byproduct of high trust within a culture is internal efficiency, reduced control, and increased well-being.
